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They say content is king, is it a cliche or the truth?  Learn how a comprehensive content publishing strategy fuels successful social media effort for some of the world’s largest brands.  Smart content helps drive conversation, engagement, search and discovery.  We’ll review how the Six P’s of Content: Planning, Production, Publishing, Promotion, Participation and Performance – can apply to any organization.

Our featured speaker is Josh Hallett, Senior Vice President,  with Voce Connect at Voce Communications, a Porter Novelli company. Josh oversees the social media consulting division of the company and works with brands such as Disney Parks, Sony Computer Entertainment America, Sony Computer Entertainment Europe, NetApp, eBay and a number of other global B2B and B2C firms.For more than seventeen years, Josh has been working with emerging internet communication technologies and works closely with public relations practitioners and corporate communicators to integrate these tools into an organization’s public and media relations strategies.Event details:
  • Date:  Thursday, June 28
  • Time:  8:30 Networking, 9:00 program
  • Location: Holiday Inn Viera
  • Includes full plated breakfast

Cost$20 per person member, $25 non-member, $15 per student

Payments now accepted via PayPal! We also still accept cash or check at the door.

Click on the appropriate fee to be directed to PayPay for online payment option. There is a $1 convenience fee to cover the transaction cost if you opt to use PayPal.

Please RSVP to Julie Arnold at Julie@Look-Marketing.com

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